# Nike sued over its sale prices

> Corinne Pearson filed a proposed class action against Nike, Inc. in the District Court, S.D. California on 2026-07-21. The complaint alleges false reference prices and inflated "regular" or "list" prices. It cites Cal. Bus. & Prof. Code § 17501 (false former price); Cal. Bus. & Prof. Code § 17500 (false advertising); Cal. Bus. & Prof. Code § 17200 (unfair competition). These are allegations, and nothing has been decided.

*Filed 2026-07-21. Recorded from the court filing by Payback.*

- **Case:** Pearson v. Nike, Inc.
- **Court:** District Court, S.D. California
- **Docket:** 3:26-cv-04167
- **Plaintiff:** Corinne Pearson
- **Defendant:** Nike, Inc.

## What the complaint alleges

- false reference prices
- inflated "regular" or "list" prices
- strike-through prices
- a sale that never ends
- false urgency or limited-time claims
- percentage-off claims measured against a false price

> "As alleged herein, Nike fabricates promotions on products sold on its website and on its mobile app by advertising discounts from reference prices that are fictitious."
>
> From the complaint.

## Laws the complaint cites

- Cal. Bus. & Prof. Code § 17501 (false former price)
- Cal. Bus. & Prof. Code § 17500 (false advertising)
- Cal. Bus. & Prof. Code § 17200 (unfair competition)
- Cal. Consumers Legal Remedies Act
- FTC Guides Against Deceptive Pricing, 16 C.F.R. § 233

## The filing

- [Docket on CourtListener](https://www.courtlistener.com/docket/73648969/pearson-v-nike-inc/)
- [The complaint (PDF)](https://storage.courtlistener.com/recap/gov.uscourts.casd.863741/gov.uscourts.casd.863741.1.0.pdf)
- Filed by Manfred, APC; Anna P. Prakash; Don Bivens PLLC; Patricia C. Dana; Brock Specht.

*A complaint is one side's allegations. Nothing on this page is a finding by any court, and the defendant has not been found to have done anything wrong. Payback is not a law firm and this is not legal advice.*

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